People connect with videos. Employees and students remember content conveyed by videos better than they do other means, especially documents.
For enterprises, the promise of video as a platform for communications is strong, and only growing everyday.
Enterprises have seen a dramatic increase in the use of video as a communication tool for everything from online training to employee research and corporate announcements.
In the face of the rich media revolution, educational institutions are using video to power every aspect of campus life. More institutions are using video internally and externally for teaching and learning, distance learning and hybrid instruction, training, enhancing assignments, and as a means of collaboration between students and staff.
Video is an excellent medium for learners to have an authentic experience.
- Video gets the point across quickly.
- Video makes messages more consistent.
- Video helps people remember a message.
- Video engages younger employees more effectively.
- Video captures viewers’ attention better.